How colours can influence moods
When designing a website, colour is usually a high priority as it may need to suit company colours or convey a particular mood. Some industries are suited to particular colours due to their associations. Here is a brief run down on how colours can be associated with emotions:
Blue – peace, tranquility, calm, stability, trust, confidence, loyalty, cold, technology.
Green – nature, environment, health, good luck, renewal, generosity.
Red – love, danger, desire, emergency.
Orange – warmth, energy, attention, caution.
Yellow – joy, happiness, optimism, idealism, imagination, hope, spirituality, inspiration.
Black – power, sexuality, sophistication, formality, elegance, wealth, depth, style.
White – purity, simplicity, cleanliness, peace, sterility.